Read This Review And More Like It On My Blog!4.5 out of 5 stars. I loved this! It was unexpectedly charming and clever and just plain fun even when (especially?) at its most twisted. Kill Me Softly is a wholly engrossing and enjoyable read. This is one of those surprising books that went above and beyond my expectations; in fact, I passed this over a couple times on NetGalley because it seemed so been there, done that at first glance and I've been trying to control the amount of requests I make there. Then, pretty much the next week reviews on GoodReads started popping up - 4 stars, 4.5 stars, 5 stars - and who am I to fight the tide? I learned my lesson around December when the same sort of thing started happening with another book that I initially dismissed and which ended up becoming immensely popular (coughAngelfallcough). So with this I didn't hesitate; the day of reading those reviews, I downloaded and began my journey to Beau Rivage, Sarah Cross's imagination and quite possibly some of my favorite fairy tale retellings ever in Kill Me Softly.To put it the most succinctly, Kill Me Softly is charming, clever and just plain fun. There's a lot to enjoy from this book - a fairly feisty heroine, a unique angle on fairytales in a modern-day scenario, and the clever allusions and asides to popular tales we know and love. I have to admit, the darker and more unsettling this novel became, the more and more I loved it. Kill Me Softly is most definitely at its best when it takes an unexpected, usually foreboding, turn, or reveals a truth very cleverly hidden behind the author's sleight of hand. Sarah Cross is quite adept, more than adept really, at setting the perfect scene and atmosphere for her cursed characters to populate and on occasion, I was really struck by the imagery in her words. I don't want to get spoilery since there's secrets and curses and mysteries aplenty to uncover and figure out, so I will just say that Sarah Cross finds a way to make both a love triangle between brothers and extreme instalove palatable.Another aspect of this that I greatly appreciated was the author's tendency to show her fairy-tale world within a world and its rules, and instead let them evolve naturally rather than line them all out in an introductory info-dump. Sure, for a while the curses and Blue don't make a lot of sense, but given time and attention, the details emerge. Kill Me Softly is a very readable and quickly engrossing book - the kind you pick up for a chapter and somehow emerge 97 pages and several very interesting plot-twists later. There are double meanings and hints staring out at you from the page that slowly click and make a bigger picture - several times I wanted to hit my forehead and say "duh! Of course..." The author excels at providing the reader with clues and hints but not spelling out the answers desired. I won't go so far to say Kill Me Softly is perfect, but it is damn near close, and only a few slight quibbles keep it from making it to my best-of-2012 shelves. I found the final (? temporary?) conflict with the main antagonist left me feeling rather underwhelmed. It takes Mira so long to clue in and then it's kind of... over in a flash and without much depth. There are sequels/companion novels confirmed to be written so I am sure the villain will reappear along the line but I wish the entire plotline of Kill Me Softly had been resolved in one novel. I vehemently support the idea of a sequel for another character from the fascinating world of Beau Rivage; I wouldn't be nearly as enthused for a return to Mira's plotline from the first/launching point of the series.